Many of the technology innovations and adoptions that occurred over the last two years will continue to trend in 2022 and become a part of everyday life. Advancements in existing technologies also continue to accelerate, with some that were once thought to be a novelty becoming commonplace. We scoured the internet and found what we believe to be the five technology trends that are most prevalent in 2022.
The last two years have brought on a renewed focus and importance on generating renewals and additional revenue from current clients. With businesses being more careful than ever with how they spend their budget, ensuring your current customers keep coming back for more is essential to your bottom line. Here we take a look at how to renew and upsell current clients.
In order to consistently market your B2B brand, you need a good mix of short and long-term initiatives aimed at creating a consistent pipeline. This involves implementing a multi-channel approach that blends both digital and traditional tactics. A comprehensive marketing plan includes a long-term strategy aimed at building SEO and online presence through consistent content creation and distribution and short-term outreach campaigns geared toward specific audiences. Here we take a look at how to consistently market your B2B brand.
Webinars have become an essential tool for B2B tech marketers as they allow for live demonstrations and interactions with prospects. They offer the opportunity to show the benefits and functionality of products while also humanizing your brand. Since most technologies can be pretty complicated, and many buyers are not necessarily tech-savvy, this forum can be extremely beneficial for marketers and salespeople. Making your webinar entertaining, educational and engaging is vital to its success. Here we take a look at five keys to an engaging webinar.
Here at Winn Technology group, Veterans Day is very important to us. Not only do we employ numerous veterans and active military families, but we are beyond thankful for service members that have served in our armed forces and those that are still serving.
