What Do Your Channel Partners Need To Be Successful?

Your channel partners need help, but what exactly do they need?  Channel managers that are actively involved in their partner communities tend to be more successful. Providing your partners with the resources they need to properly sell your product is imperative in creating a profitable channel community. Here’s what they’ll need.

The History Of Veterans Day

Happy Veterans Day from Winn Technology Group!  Veterans Day is a time to honor and celebrate everyone who has served in our military and is a shared holiday with several other allies from World War 1.  While we take this day out to show our respect for our veterans, they deserve to be shown that same respect each day.  That being said, let’s take a look at the history of Veterans Day.

7 Steps For Creating An Account Based Marketing Campaign

With personalization being at the top of everyone’s marketing wish list, account-based marketing programs have become the most effective means of closing key accounts. As with any other marketing campaign, there are several steps necessary to make them successful. Here we’ve outlined seven steps for creating a successful ABM campaign.

Building The Foundation For Your Inbound Marketing Strategy

Simply dabbling in inbound marketing is not really effective. It takes a buy-in from your entire team and a well-organized plan to show real results. It is also important to note that inbound is a long-term strategy. It can take up to six months to start showing a return on investment, but once you do, inbound strategies can feed your pipeline consistently for years to come. Here’s how to get started.

5 Digital Marketing Trends For 2020

Digital marketing, inbound marketing, online marketing, whatever you’d like to call it, it changes on a seemingly daily basis. Trends come and go, so we’ve selected a few that we believe have staying power and can have a true impact on your results.