Whether you’re putting on a large three-day affair or a small half day briefing, your event should not only be educational, but entertaining. Events help to generate customers, revenue and brand awareness. Making your event memorable will take detailed planning, a firm grasp on your buyer persona and a bit of creativity.
Whether you’re a start-up or an established technology company, bringing attention to new products can be a difficult task. With so many new gadgets being launched seemingly every day it can be difficult to cut through the noise. Here we offer 5 tips to ensure your next launch helps your product take off.
Winn Technology Group, along with several other Sage marketing and technology partners, sponsored the recent Sage Intacct BBC conference.
Trade shows offer a great means of networking, learning, creating brand exposure and even selling. B2B organizations have long relied on trade shows as a way to promote new products, educate prospects and take advantage of face-to-face meetings. In order to get the most out of your trade show experience, you should create a plan that is geared towards meeting a specific goal.
Industry events offer a great opportunity for those in the technology and marketing space to network, learn, advertise and even sell. Whether you’re attending, presenting or speaking at an event, there can be a significant cost involved. Budget can play a big part in whether or not you can attend an event, so here we’ve identified 5 events well worth the expense in 2018.
