Tips To Effective Lead Nurturing

Do you struggle with being "Ghosted" by potential customers? If you are stuck wondering why some leads go cold, it may be time to reevaluate and revitalize your lead nurturing processes. Did you know that nearly 80% of leads never become sales? That number sounds like a high one, but a 20% close rate is pretty good in the grand scheme of things! Here are a few ways to make sure your leads are being nurtured properly so that you are closing the maximum amount of deals possible.

Valentine's Day Things To Do

For some deciding what to do to celebrate valentine's day can be daunting, especially when the holiday falls on a weekday. We have compiled a list of fun things you can do to celebrate with either your family or significant other.

Combine Inbound and Teleprospecting For Successful Lead Generation

Teleprospecting has faced challenges in recent years but still remains a valuable marketing tool for businesses worldwide. Marketing professionals are well aware of the impact that different marketing strategies can have. While teleprospecting represents a time-tested approach, combining it with inbound marketing tactics can maximize your efforts and ensure you get the most out of your lead generation campaigns. Some endless possibilities and benefits come with merging these two tactics. Here we will outline some of the top ways inbound and teleprospecting can, and should, work together.

Coffee’s Role In Marketing Success

How many successful marketers do you know that don't drink coffee? Sure, there are some tea drinkers out there, and the occasional member of the 5 am club who functions on ambition and 5k morning runs alone. But let's be real, coffee is, was, and always will be the lifeblood of the marketing industry. Here we take a look at coffee's role in marketing success.

How To Use TikTok For B2B Marketing

TikTok was the most visited website in the world in 2021. While it has been lightly used thus far in B2B circles, that is beginning to change. The organic reach that can be achieved through this is unmatched by any other social platform. It offers an excellent opportunity to do one of the most important things in B2B marketing today; humanize your brand.