While many marketers focus on bringing in additional business with new customers, current clients offer an excellent opportunity to make sales. Chances are you’ve already established trust with them, and they have witnessed the effectiveness of your products and services. Developing a relationship is perhaps the most challenging part of sales, and ideally, you’ve already done so with your current clients. Here we take a look at how to nurture and upsell current clients.
Building awareness and relationships while educating and entertaining your audience with quality content is the basis of inbound marketing, which is a long-term strategy. It takes time to plan, implement and refine your strategy before it will start to show results, but once it does, those results can be significant and long-lasting. Here we look at six benefits of an inbound marketing plan.
After a delayed start, Spring training 2022 is here, and it is all about the fun! Since the games and stats don't count officially, many players will spend more time interacting with fans, signing autographs, and taking pictures before and after games. Here we've compiled 10 MLB Spring Training fun facts to enjoy.
A company's contact database is central to any marketing strategy, and the quality of this data can significantly impact the success of marketing campaigns. Periodically cleaning up your database is an essential task. Here are a few tips to help get your database in order.
Video has become the most consumed content online, and marketers need to take advantage of it. While video has become the preferred way to consume content by many in the marketing and tech space, cutting through the clutter can be difficult. Creating strong content that drives engagement and provides continuous website traffic requires a close look into what makes people consume video. Here a a few tips to help you improve your next Video marketing campaign.
