Technology finds its way into every aspect of life, and the holidays are certainly no exception. Hosting a Thanksgiving Day meal is a lot of work, but a few pieces of tech can help you through the process. Here we take a look at essential tech for the Thanksgiving host.
There has been quite a bit of change in the marketing world over the last few years. The pandemic has only accelerated the move to a primarily digital marketing model for most organizations. Traditional methods such as teleprospecting and direct mail are still effective but best used in conjunction with digital tactics. Determining where to invest your marketing budget during these volatile times can be difficult. Here we've put together what we believe to be five important B2B marketing initiatives for 2022.
Customers hold all the cards today. Building your brand around your ideal customer is a must with so much competition and seemingly limitless options. Many brands claim to be all about their customers, but what does true customer-centricity really look like?
Halloween has been celebrated in some capacity, but some name, for over two thousand years. Which means there is a great deal of history behind the holiday. What many believe to be modern traditions actually have roots that date back hundreds of years. Here we take a look at fifteen fun facts you might not know about Halloween history.
The holidays are typically the time when B2C marketers get a chance to shine, but there are still quite a few things we in the B2B realm can do to boost our holiday marketing efforts. Here we take a look at five-holiday marketing tips for B2B organizations.
