How News Releases Impact a Multi-Channel Marketing Strategy

While you’re unlikely to generate many leads directly from a news release they still represent an essential component of a multi-channel marketing strategy.  Consistent publishing will help convey the image of a growing and reputable company.  Although their impact can be tough to measure, news releases do have an influence on several key aspects of a marketing campaign.  Here we’ve outlined a few ways your company can benefit from consistent, well crafted news release content.

What Woodstock Taught Us About Event Marketing

On August 15th 1969 over 400,000 people came together in the town of Bethel, New York for a monumental gathering that brought exposure to an entire culture.  The ultimate in marketing events known as Woodstock not only promoted the ideals of those involved; it showcased a significant springboard for nearly every act involved.  Whether it’s for a live event or a webinar audience acquisition is a top marketing priority.  With that in mind the question is; how did they do it?

Winn Technology Group Participates In Relay For Life

Once again Winn Technology group will be participating in the Palm Harbor Relay For Life event and we encourage you to participate as well.  For Winn this is a year long commitment leading up to the big day at Palm Harbor University High School. Our year is filled with car washes, tag sales and raffles within the office all to raise money and awareness for the American Cancer Society.  At the team fundraising event that is being held on Friday, March 31, 2017 Winn employees will be selling raffle tickets, food, and beverages with all proceeds being donated.  Relay for life focuses on the practical side of living with and managing cancer of all types. A portion of the money raised is distributed into hope lodge which provides lodgings for those undergoing treatment as well as consultative service for survivors.

Giving Back This Holiday Season

While everyone loves receiving gifts during the holidays it’s important to remain thankful and to give back to the community.  If you are a part of a thriving business there’s a good chance you have a wide range of people to thank for your success.  Most people have been through tough times at some point in their life and the holiday season is a great time to help those that are less fortunate.  An office setting provides a unique environment for people to come together to put forth a  charitable effort.  Collaboration between owners, managers and employees is vital to make a significant impact but every act of kindness makes a difference.

Winn Technology Group in Palm Harbor Celebrates 26 years

It all started in the living room our family home in Farmington, CT in July 1990 as Market Vision. By October that same year, we had made the move to Florida to establish a formal operation and became what is now known as Winn Technology Group. Over the years, Winn Tech has occupied several offices in Pinellas County before settling into our existing home at 523 Palm Harbor Boulevard in beautiful Palm Harbor, Florida.