Demand Generation Blog

Social media marketing is more important now than ever, and a true investment of time and resources is needed to be effective. Having the right strategy is one thing. Execution is another. It’s also important to note that social media needs ongoing attention, even when an active marketing campaign is not taking place. Continuous activity is necessary in order to establish a true online presence. Having the right people in place to handle the following tasks will have a noticeable impact on the success of your campaigns.

With the majority of marketers currently working from home, it has presented a challenge to managers who are used to leading their teams face to face. Keeping workers engaged is the key to keeping them happy and productive. Here are a few tips on how to make it happen.

Celebrating Memorial Day this year is sure to be different, but no less important. Honoring those that gave their lives for our country is an event rich in tradition. Here we take a brief look into the history of Memorial Day.

Since the large majority of us will be spending our Memorial Day weekend at home, we thought coming up with a list of fun ways to make this time enjoyable would be helpful. While your vacation may have been cancelled, there are many options to get away, or bring friends and family together, even if we need to be apart.

As with nearly every industry, marketers have had to adjust over the last few months. With there still being a great deal of uncertainty about the future, we came up with several ideas that can help your organization gain some marketing wins this summer.