Michael Auer

Recent Posts

Halloween History And Fun Facts

Here at Winn Technology Group we observe Halloween with a potluck and costume contest. Here are a few fun facts you can share with your team as you celebrate.

Emerging B2B Marketing Trends For 2018

B2B marketing continues to evolve as new technology and different ways to reach prospects emerge. Staying on top of the current trends in technology and marketing strategy is essential in any business, especially one that can change as fast as B2B marketing. Here we’ve outlined a few trends that are sure to have an impact on your marketing campaigns in 2018.

10 Ways To Promote Your B2B Marketing Webinar

Webinars have proven to be one of the top ways technology companies can promote their brand, launch new products and generate leads. Nearly every aspect of multi-channel marketing can be used to promote a webinar. Here are ten great ways you can promote your next webinar.

What Is Most Important For SEO In 2018?

SEO changes at a whirlwind pace and determining the best routes to reach B2B technology buyers can be difficult. Updates occur frequently with sometime vague descriptions on what is needed to improve rankings. Luckily, there are some great changes on the horizon. Here are four of the most important factors for search engine optimization in 2018.

The Case For Visual Content In Your Inbound Marketing Strategy

Marketers within B2B industries are beginning to realize the value of adding visual content to their marketing strategy. Tech marketers can have a tough time communicating the value of complex products through written means alone. Visuals can be used to back up this information and can even stand alone in some cases. HubSpot has compiled some telling statistics from several sources and here we’ve outlined what they mean for marketing teams.