Refining your go to market strategy will have a significant impact on sales in both the short and long term. Determining your target market, having a unified approach and leveraging multiple channels will ensure the success of your product launch.
The marketing tactics and strategies that you implement will largely depend on the goals of your business. Growth marketing refers to aligning your marketing strategy with your business goals. Here we’ve outlined which marketing strategies are most effective in the short term, long term and for maintaining a consistent pipeline.
Trade shows can provide a significant boost to revenue and brand awareness, provided you’re attending the right ones and you’ve thoroughly prepared. There are several things to consider prior to attending an event.
Mardi Gras is February 25th and people around the world will be indulging, whether they honor the forty days of Lent or not. Here we’ve compiled ten fun facts you might not know about Mardi Gras.
It is important to perform research and learn everything you can about a prospect before reaching out to them. The more you are able to tailor your presentation to their needs, the better chance you have at gaining their business. Here we explore some key elements to include in your research.
