Having a strong brand produces the trust you need in order to draw in prospects and ultimately generate new customers. Your brand is everything you do and the way the public views your every move. Focusing attention on developing your brand is what will set you apart when it comes time for a prospect to make a purchase decision. There are three primary objectives in brand marketing.
Michael Auer
Recent Posts
With the unusual circumstances over the last year, keeping your sales team motivated and productive has become a sincere challenge. While many associates are equipped to work on their own and maintain a high level of productivity, others may not be so adaptable. Finding ways to keep your team at peak performance requires an investment of time and money. Here we take a look at five ways to motivate your sales team.
As content marketing becomes more essential to the growth and development of organizations, it is important to keep your posts fresh with a variety of different media and subject matter. Simply posting written articles that talk about your products and services is not content marketing. Here we take a look at what to post to your company blog.
Tech gifts can be difficult to buy for those who tend to splurge on new technologies themselves, however, there are a lot of great new products out there to choose from. Whether it’s convenience, health monitoring or artificial intelligence, there is a little something for everyone. Here we take a look at our top ten gadget gifts for 2021.