Your business development team is generally the front line for your sales department and keeping these individuals fresh and engaged is essential for you to achieve business growth. Here are a few ways to ensure these team members are operating at full capacity.
Case studies are a great way to show proof of concept, market your products and build credibility for your organization. These studies should be kept fairly short, one page in most cases, and highlight the direct impact your solution had on your client’s organization. Here are five tips to get you started.