Demand Generation Blog

When it comes to account-based marketing for your SAS institution, research is essential. Gathering information on current and potential customers can help you create a comprehensive strategy that meets the needs of your target audience. You should look into customer profiles, spending habits, interests, and other factors to craft an effective plan that will reach key individuals within your target accounts. Additionally, analyzing data from past campaigns and looking at trends in the industry can help you identify new opportunities and refine existing strategies.

Distribution is perhaps the most important aspect of a content marketing strategy. You can write an exceptionally educational and entertaining piece, but no one will ever see it without proper distribution. Many experts recommend spending at least twice as much time distributing content than you do creating it. While this may not be possible for every organization, there are several simple ways to improve your distribution strategy.

During the holidays, it is important to remember to be grateful for all that we have. We should also take the time to give back to our community and those in need. Volunteering at a local food drive or donating items, time or money can make an impact on someone's life. An office setting provides a unique environment for people to come together to put forth a charitable effort. Collaboration between owners, managers, and employees is vital to make a significant impact, but every act of kindness makes a difference.

Happy Thanksgiving from Winn Technology Group. There is quite a bit of history associated with Thanksgiving and also a lot of unknowns. Regardless of how it started and where it is a day in which we are to give thanks for everything we have in our lives and be with family. Here we look at a bit of the history and some fun facts about Thanksgiving.

Content marketing is an effective way to generate leads through targeted, valuable content. By creating content that speaks directly to the needs of your target audience, you can draw potential customers in and nurture them into becoming loyal customers. Here are 5 steps to include in your content marketing campaigns.