Summer email campaigns for B2B tech companies can be an effective way to reach potential customers and increase engagement. To create a successful campaign, it is important to consider factors such as the timing of emails, the content of your message, and how you will track responses. Here are some ideas to help you get started.
Memorial Day is a federal holiday in the United States that honors those who have died while serving in the military. It was originally known as Decoration Day and began after the Civil War to commemorate fallen Union soldiers. Now, it’s a day of remembrance for all those who gave their lives protecting our nation and freedom. Every year, the holiday is celebrated on the last Monday of May. Here are some additional facts about Memorial Day you may not know.
Events present an incredible opportunity to create a physical connection with prospective customers to build relationships and acquire leads. By engaging with prospects, demonstrating your value proposition, and creating content that speaks to their industry challenges, you can make a lasting impression. Here are five ways you can leverage events for business growth.
When it comes to getting the most out of your sales and marketing teams, cooperation is key. By creating an environment where each department understands what's expected of them and is working together towards the same goal, you set yourself up for success. Here are seven tips to help make sure that your sales and marketing teams stay connected.
Creating effective content for social media can be challenging. When crafting posts, it's important to consider the right mix of visuals, text, and captions. Visuals should capture the attention of your audience while providing meaningful information about your brand and message. The text should be concise yet comprehensive enough to provide a clear understanding of what you're trying to communicate. Captions should pique interest without giving away too much information at once—leaving readers wanting more. Here are 4 types of content that have proven effective on social media.