Demand Generation Blog

There have been a lot of changes to social media algorithms over the past several weeks leaving many marketers scrambling to adjust their strategy. Many of the changes have made it more difficult for marketers to reach their target audience, with an eye towards producing more paid advertising dollars. Thankfully, there is still a place for high quality content; you just need to know where and how to distribute it. Organic social media marketing can still be successful as long as you focus on educating and entertaining your audience, build real connections and ramp up distribution.

Marketing is a challenging and sometimes stressful profession. Regardless of how much you love your work, everyone needs a laugh now and then. Here we’ve compiled our ten favorite digital marketing jokes.

A content calendar is a necessary tool in any inbound marketing campaign. This allows you to stay organized and develop a path for your prospects to follow. You’ll be able to quickly analyze trends, manage deadlines and keep your subject matter fresh. So how can you keep your content calendar full?

Once again Winn Technology Group will be participating in the Relay For Life event and we encourage you to participate as well. Our year is filled with car washes, tag sales and raffles within the office, all to raise money and awareness for the American Cancer Society.

Many large financial institutions rely on payment services to organize and streamline payments going to and from buyers and suppliers. Locating decision makers, building credibility and communicating benefits are all keys to marketing your payment service solutions. So what are the essential components needed to run a successful campaign?