James Lawson

Recent Posts

St Patrick's Day Fun Facts

We all love to wear green and celebrate St. Patricks Day with some corned beef and cabbage or Guinness and whiskey. As you get ready to celebrate, you may be curious about where some of these traditions come from. Here are a few interesting facts about St. Patrick's day.

Email Marketing Strategies That Work

Email marketing plays a substantial role in B2B marketing campaigns and is still a very effective way to communicate with and market to your prospects. However, the rules of the game have changed a bit over the years. Email pieces need to be carefully crafted to have an impact. There are several factors to consider when executing email campaigns. Let’s explore four tips to improve your email marketing success.

Happy Mardi Gras Everyone!

For Many, Mardi Gras is known as one big party that is celebrated far beyond Bourbon Street. But, Mardi Gras is also a holiday full of tradition. Here we take a look at seven fun facts about Mardi Gras.

10 Tips To Auditing Your Website And SEO

Search engine optimization is a vital part of any digital marketing plan and requires constant attention to get it right. There are dozens of factors that determine the ranking of a website page, and those factors change frequently. Auditing your website and SEO periodically is essential. Here we look at ten areas to include in your audit.

10 Jokes Every Marketer Will Enjoy!

Marketing can be a challenging and sometimes stressful profession, but those challenges have increased when you add in the current environment. Even for the person that loves their job and profession, a good laugh now and then can brighten your day. Here are ten marketing jokes that are sure to get a smile.