Building The Foundation For Your Inbound Marketing Strategy

Simply dabbling in inbound marketing is not really effective. It takes a buy-in from your entire team and a well-organized plan to show real results. It is also important to note that inbound is a long-term strategy. It can take up to six months to start showing a return on investment, but once you do, inbound strategies can feed your pipeline consistently for years to come. Here’s how to get started.

5 Digital Marketing Trends For 2020

Digital marketing, inbound marketing, online marketing, whatever you’d like to call it, it changes on a seemingly daily basis. Trends come and go, so we’ve selected a few that we believe have staying power and can have a true impact on your results.

10 Halloween Fun Facts

Happy Halloween from Winn Technology Group!  We submit for you approval our top 10 Halloween fun facts.

How To Advertise On LinkedIn

LinkedIn ads are a powerful marketing tool for B2B organizations and tend to provide a better return on investment than either Google or Facebook ads. Since LinkedIn is a professional site, most users have, at the very least, their job title and company name on their profiles. This makes for highly refined targeting options. Rather than simply selecting a geographic region or keyword to target, you’re able to get much more granular with your targeting. Here we’ve compiled some best practices for getting the most out of your LinkedIn advertising dollars.

Holiday Appreciation Ideas For Your Marketing Team

rThe holidays are a great time to show appreciation for your marketing team. While any kind of company expense may require approval from upper management, it is an investment well worth making. Here are just a few ideas of how to reward your team this holiday season.