Most B2B organizations face fierce competition while trying to sell similar products. While the differentiators within your product lines does have an impact, making your brand stand out is even more important. People want to deal with relatable brands that they can trust. Building relationships is more important than ever. Here are just a few ways to make this happen.
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Thanksgiving is a time for appreciating what you have. Giving thanks by being charitable, volunteering and rewarding your employees will help your entire organization get into the holiday spirit. Here are just a few ways to show your gratitude this Thanksgiving.
The holidays mostly center around B2C organizations, but there’s no reason those in the B2B space can’t capitalize on holiday marketing campaigns as well. Here are ten ideas to ramp up your holiday marketing.
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A recent SiriusDecisions article notes, “In the world of recurring revenue, it’s hard to grow revenue as a sales leader when new customer revenue is simply replacing the revenue lost from existing customers churning. What this means is that sales leaders need to pay as much attention to the post-sale close experience as they do on the pre-close experience if they want accelerate revenue growth.” Focusing on the customer experience and developing strategies to retain and upsell current customers is key to growth in B2B organizations. Here are just a few ways to get the most out of your current client relationships.
Winter is coming soon, and with that comes the end of Q4. Here are a few inspirational quotes to help you push through the chilly months of winter.
