With the majority of marketers currently working from home, it has presented a challenge to managers who are used to leading their teams face to face. Keeping workers engaged is the key to keeping them happy and productive. Here are a few tips on how to make it happen.

Actively Encourage Engagement

“Do you have a central place where all your employees can easily collaborate and engage on a daily basis? With modern internal communications tools, employees can now instantly share interesting content from within the company. Therefore, you should encourage your remote employees to stay engaged and join the conversations even if they are not physically there.”

Schedule Regular Team Meetings

“With video conferencing tools like Zoom and Google Hangouts, it's easy to keep your regular meeting schedule. The trick, however, is encouraging everyone to turn on their cameras so you can get that face-to-face focus and much-needed social interaction.”

Connect Via Video Chat

“Until relatively recently, the expense and poor reliability of video calling made it the last resort for any organization lacking the need or budget to set it up. Now, most laptops come with high-definition webcams built in, and free conferencing utilities like Zoom and Google Hangouts make video calls as easy as (if not easier than) actual phone calls. The difference seeing a friendly face makes is huge; try it once, and you’ll understand.”

Focus On Production

“Since the remote worker’s position exists for a reason, let those employees use it to their most productive advantage. In other words, if one remote worker performs better in the evening and the position doesn’t call for interaction with clients, allow them to produce during that time. Others may be early risers and desire to pump out a project before noon—great! Let them perform without unnecessary restrictions.”

Make Communication Easy

“The biggest problem when it comes to how to keep remote employees engaged is addressing the sense of isolation one might have from the larger group. Your management efforts should be directed towards bringing people together and nurturing employee happiness. One way to do this is to make sure team members have a chance to talk together in various online channels, whether through email, messaging systems, web conferencing tools, or a peer-to-peer recognition platform. Give your remote employees the tools they need to communicate with their peers and managers easily.”

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