How will you show your customers that you appreciate them this holiday season? Gaining repeat business is all about building relationships. Showing gratitude always leads to great things. Here are a few ways to show your clients you appreciate and care about them.

Charitable Donations

If you've built a relationship with your client, you should have a good idea of which causes are important to them. Donating to their favorite charity on their behalf is a great way to show you care and that you're paying attention.

Virtual Customer Appreciation Event

Virtual events have taken over in the last two years. Invite all of your current clients to an event where you share photos, stories, and fun content. Invite a guest speaker. Send out a gift box with coffee, chocolates, or liquor to partake in and judge during the party.

Special Discounted Offers

Sending out a series of holiday email newsletters to your current clients containing various discounted offers, free services, or trial memberships can be a great way to build loyalty and gain additional business.

Digital Holiday Cards

A very inexpensive way to show your clients that you appreciate their business is to send out personalized digital holiday cards. There are several websites you can use that contain various templates and personalization tokens.

Guest Blog Placement

Helping your clients with their marketing efforts is a sure way to improve your relationships. Allowing them to post a guest blog on your website and then promote through your social channels can help bring them new business, which is sure to be appreciated.

Direct Mail Gifts

Sending a physical gift to some of your high-ticket clients can help to nurture your most important relationships. These gifts should show that you have gotten to know your client and be personalized accordingly.

Social Media Spotlight

With their permission, putting together a social media post that highlights your client's offerings along with the success of your relationship can be mutually beneficial. This exposes a new audience to their products or services and shows your potential prospects how great it is to do business with you.

Co-Branded Gifts

Send something to commemorate the relationship you've built with your customers. This could be a coffee mug that includes both of your logos and even an established date. It's a unique idea that will keep you at the top of your client's mind.

Fun Contest

Engage your client in some kind of fun contest. Reward everyone that participates and have a grand prize winner voted on by your clients themselves. This could be a holiday decoration, ugly sweater, best joke or any other theme that would interest your clients.

Thank You Video

This doesn't have to be a big-budget film. It could just be a short thank you video personalized toward your entire customer base or to specific individuals. This is a great way to add a bit of the human element to your outreach.

Happy Holidays from Winn Technology Group!