News Releases

Winn Technology Group Deploys Demand Center Solution for B2B IT Marketing

Posted by Annette Baio on Dec 14, 2011 1:53:00 PM

PALM HARBOR, FL – December 14, 2011. Winn Technology Group, a leading provider of integrated B2B IT marketing services, has completed deployment of its proprietary demand center automation solution, WinnDemand.

The application, which supports all of Winn’s client campaigns as well as the company’s internal marketing initiatives, has been in development since January 2011.
WinnDemand offers a single platform for email marketing, outbound and inbound call center activity, lead scoring and lead nurturing to create an environment that is conducive to Winn’s comprehensive marketing approach.
Additionally, all campaigns utilizing WinnDemand feed Winn’s proprietary online reporting and lead delivery tool, providing clients with real-time access to their campaign results.
In 2012, Winn plans to enhance WinnDemand by providing data integration between WinnDemand and various CRM and marketing automation tools.
About Winn Technology Group
Winn Technology Group is a privately–held marketing solutions company headquartered in Palm Harbor, Florida. Exclusively providing marketing support to the technology industry since 1990, Winn has provided leading firms with B2B marketing solutions, conducting thousands of initiatives to:
  •   Generate qualified leads and appointments, 
  •   Capture attendees for live events and webinars, 
  •   Nurture, cultivate, and qualify actionable leads, 
  •   Collect and analyze valuable business intelligence, 
  •   Build brand awareness and name recognition.
As the state of the technology market changes and adapts, Winn has continually been recognized for our strong focus on Lead Nurturing and Channel Marketing programs. For more information, please contact us online or call us at 800-444-5622.

Topics: News Release