With so many people working at home and all of the shut downs, it is important to find ways to entertain yourself and keep your mind sharp. While many will take to the internet and binge watch their favorite shows, we’d like to offer up a few fun alternatives.
The marketing tactics and strategies that you implement will largely depend on the goals of your business. Growth marketing refers to aligning your marketing strategy with your business goals. Here we’ve outlined which marketing strategies are most effective in the short term, long term and for maintaining a consistent pipeline.
Targeting niche markets is far more effective and efficient than mass marketing initiatives that include numerous contacts that are not your ideal customer. Breaking down your buyer personas and thoroughly researching the companies that you know fit your target audience will help make your marketing campaigns more successful. Here we highlight four reasons you need to really know your target audience.